Conscious and unconsious TRUST, direct and indirect PERSUASION
There are two ways to make a person trust you:
- make him/her trust you consciously : direct persuasion
- make him/her trust you unconsciously : indirect persuasion
The consciousness is a guardian – skeptical who doesn’t want to change his mind,
and the unconsciousness – good natured and flexible, so it doesn’t put any strict rules to what you tell. This way if you process any information to a person directly to his unconsciousness, he/she will never resist this information. He/she will think that it is actually his/her ideas, and not yours.
Firstly I’ll explain how to get a person's trust directly – to affect his/her consciousness, and after this how to affect his/her unconsciousness, that is get his/her trust indirectly.
Actually indirect persuasion is giving information to a person without his/her conscious processing.
I will explain both methods, because actually to persuade a person and affect his/her thoughts and decisions, you need to use both of them.
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